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Asos confirms breach of customer data after hackers send rogue app notification

TechCrunch·October 8, 2026·1 min read
Asos confirms breach of customer data after hackers send rogue app notification

Hackers breached Asos's cloud storage and sent customers a push notification claiming the company was "fully compromised." The fashion retailer confirmed the data breach on Thursday, saying it is investigating the extent of the exposure. Asos said it has secured the affected systems and is notifying impacted customers directly, while the rogue notification has been disabled.

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