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XRP Price: What Ripple’s University of Florida Stadium Football Deal Means for the Token
CoinCentral·September 6, 2026·1 min read
Ripple signed a multi-year deal with University of Florida Athletics, placing the XRP logo at Ben Hill Griffin Stadium, reportedly worth $5 million per year. XRP trades around $1.41–$1.45, down 48% from $2.79 in early September 2025. The deal does not involve buying, holding, or paying in XRP.
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