Macro Finance
Outsiders Pay $6,500 for Help With Sorority Rush
Bloomberg Markets·August 10, 2026·1 min read
The push by young women to gain acceptance into sororities at large schools in the Deep South has led to an increase in demand for rush coaches. Bloomberg News Reporter Gabriel Baumgaertner discusses his recent story about the high price tag some parents are willing to invest to help their kids get into the sorority of their dreams.
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