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2026 FIFA World Cup wraps up with Spain’s victory and crypto’s biggest sports marketing moment yet
Crypto Briefing·July 23, 2026·1 min read
The 2026 FIFA World Cup wrapped up with Spain's victory, featuring Kraken sponsorship, Avalanche-based collectibles, and surging fan token trading across 104 matches and 48 teams. This marked crypto's biggest sports marketing moment yet, showcasing blockchain integration in global sports events.
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