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Bud Light Boycotters Are Still Waiting for Their ‘Woke-Free’ Beer

Wired·October 21, 2026·1 min read
Bud Light Boycotters Are Still Waiting for Their ‘Woke-Free’ Beer

Ultra Right Beer, a brand launched in 2023 by MAGA political consultant Seth Weathers, has vanished from the internet with many deliveries unfulfilled. The beer, marketed as a 'woke-free' alternative to Bud Light, failed to sustain operations, leaving customers who ordered waiting for their product. The brand's disappearance highlights the challenges of niche political consumer products.

Read at Wired
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