Web3
Chelsea remains without permanent shirt sponsor as Circle Internet Group link unconfirmed
Crypto Briefing·August 28, 2026·1 min read
Chelsea remains without a permanent shirt sponsor as a link with Circle Internet Group, the issuer of USDC, is unconfirmed. The ongoing lack of a sponsor highlights challenges in securing lucrative, long-term commercial partnerships. This situation underscores the uncertainty surrounding crypto-related sponsorships in major sports leagues, despite growing interest from digital asset companies.
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