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Coinbase's Jesse Pollak Shifts Base Strategy After Admitting Onchain Social Bet Fell Short

TokenPost·July 15, 2026·1 min read
Coinbase's Jesse Pollak Shifts Base Strategy After Admitting Onchain Social Bet Fell Short

Coinbase executive Jesse Pollak announced a major strategic shift for Base after admitting his onchain social economy bet failed to accelerate crypto adoption. He spent two years betting on platforms like Farcaster and Zora, but they lacked lasting momentum while other blockchain applications saw stronger adoption. Pollak wrote he was definitively wrong.

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