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Trump, CEOs try to shed AI's toxic branding

Axios·October 1, 2026·1 min read
Trump, CEOs try to shed AI's toxic branding

President Trump declared 'superintelligence' the preferred term for AI, replacing 'artificial intelligence,' after a White House summit. Leaders from Google, Anthropic, Meta, OpenAI, xAI, and Nvidia signed the 'White House Accord on Super Intelligence.' Nvidia CEO Jensen Huang called data centers 'superintelligence factories.' The rebrand aims to counter public backlash against AI and data centers.

Read at Axios
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